Off Page Optimization

Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page (SERPs). Many people associate off-page SEOwith link building but it is not only that.

Onsite SEO involves making sure your website pages, titles, tags, content and overall structure are optimized for your target keywords. You also need to make sure that you have a significant of inbound links from highly respected external websites - that's called offsite SEO

On Page Optimization

On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines. On-page refers to both the content and HTML source code of a page that can be optimized, as opposed to off-page SEOwhich refers to links and other external signals.

1. Use SEO-Friendly URLs.
2. Avoid ugly URLs: backlinko.com/p=123. ...
3. Start Title With Keyword.
4. Add Modifiers To Your Title.
5. Wrap Your Blog Post Title in an H1 Tag.
6. Dazzle with Multimedia.
7. Wrap Subheadings in H2 Tags.
8. Drop Keyword in First 100 Words.